It’s no surprise that the largest market for switching to LEDs is here in North America, and the
world is catching up! We recognize LEDs’ environmental benefits (not to mention the everyday
cost savings). With an expected 87% of LEDs making up the global market and about 100 billion
in revenue growth by 2030, we want to help you make a case for your clients to switch now!
5 Reasons to Make the Switch
-Energy efficiency is a significant world goal
-Most other types of lights will phase out because of global energy goals
-Save on utility costs
-Retrofitting is available, a cost-saving and high-impact solution that can be implemented now
-Building safety and improvement
Energy Efficient
LEDs will continue to be adopted, and the pace is staggering. The highly energy-efficient
lighting technology has the potential to change the world. Combined with ENERGY STAR®
rated products, LEDs use 75% less energy than traditional, incandescent lighting and can last 25
times longer. It’s worth checking in with previous clients to see which bulbs they are using,
especially if a lot of time has passed since you completed work with them. Teaching them the
“why” is an essential step to showing them why you are a leader in your industry. Pointing out
the heat that the other bulbs put out is the primary reason for the energy inefficiency. They will
thank you for helping them switch to a more earth-friendly option that will save them money
every month.
Global Energy Goals
The United Nations set a goal to double the rate of improving energy efficiency by 2030. In 2011
the Environmental Protection Agency and the Department of Energy launched their joint
program, ENERGY STAR®, intending to help protect the environment by saving energy and, in
turn, our world’s resources. Saving money is also an objective of the goal, and ENERGY
STAR® has saved Americans almost $18 billion on utilities! These accomplishments are
something we all can feel great about. Your clients are also looking for money and energy-saving
buildings, products, and practices.
“Countries can accelerate the transition to an affordable, reliable, and sustainable energy system by investing in renewable energy resources, prioritizing energy efficient practices, and adopting clean energy technologies and infrastructure.” -United Nations, Sustainable Development Goals.
Money Savings
What would you do for your business with more money in your pocket every month? You can
ask your clients this question because, being the most energy-efficient option, LEDs will lead to
lower utility bills. LEDs last, on average, over 100,000 hours vs. the 1,500 hours of an
incandescent bulb. Commercial spaces need reliable lighting, this option provides less
maintenance, and the cost of replacing bulbs is another way to save time and money.
“If you don’t have access to daylight, studies have also found that working under “blue-enriched”
light bulbs that are 17,000K actually increases work performance by supporting mental acuity,
vitality and alertness while reducing fatigue and daytime sleepiness.” -Vivian Giang.
Because LED lights are full spectrum, you can work with your client to create spaces that are the
most productive for their intended use. Offer the idea of cooler-temperature lights for productive
office spaces and warmer-temperature lights in waiting areas to induce calmness and relaxation.
These small suggestions can increase the efficiency and productivity of their staff members
while creating spaces their clients want to be in. Higher productivity is another cost savings, and
happy clients often result in repeat business!
Retrofitting
Making the switch to eco-friendly and energy efficient doesn’t have to be expensive because of
the option to retrofit current lighting installations. Industry experts know there are better options
than retrofitting some types of lights or whether a retrofit is an option. Offering your clients a
lighting audit is a great way to reconnect with them and provide a specialized service to best
integrate a LED lighting system into their current building management system.
You can give them an idea of what their workspace will look like after the retrofit installation
and why it is important to use lights with the same temperature, tone, and brightness to reduce
eye strain and create the space they envision. Using that time to do a maintenance check with
them is a great idea. The Tasco Inspector Line Load Simulator can confirm wiring condition
without removing outlets or cover plates and verify that the wiring meets electrical code
recommendations. This will make the most out of the energy savings you are creating for your
client by retrofitting their facility to include LED lighting.
Building Safety & Improvement
Improper lighting can cause workplace accidents. LEDs offer some of the highest lumens outputs
possible and are more reliable than previous options. Adequately lit spaces reduce hazards.
Parking lots, building exteriors, warehouses, and factory floors need special consideration to
ensure the public’s safety. Good lighting is curial to maintaining recommended safety standards.
Clients improving their spaces with a lighting upgrade will reduce risks because less
maintenance will be needed to sustain the lighting system since LEDs last so long. Circling back
to the fact that specific lighting contributes to alertness, equipping your customers with these
facts helps them make significant safety improvements and insurance companies like that!
Considering all of the facts, LEDs are the lights of the future, a billion-dollar industry, cost-
saving, and better for the environment. It’s just a matter of time (seven projected years, to be
exact) before almost 90% of the global market switches! North America has been the largest
market to date, which means a big opportunity for your business to provide this service to your
clients! With so many practical benefits, your clients will wish they got on board sooner.
